Sensa
Accessible app designed to enhance the festival experience, with a special focus on people with hearing loss, featuring standout features like subtitles, transcription, and live playback.
TEAM
Product Designer: Rachel Romero
Product Manager: Monica Nowak
Technical Owner: Jose Luis Bravo
TEAM
Product Designer: Rachel Romero
Product Manager: Monica Nowak
Technical Owner: Jose Luis Bravo
TEAM
Product Designer: Rachel Romero
Product Manager: Monica Nowak
Technical Owner: Jose Luis Bravo
Introduction | The problem
User research & medotodology
Desk Research
Interviews
Market research
User Journeys
Arquetipos
Benchmark
Lack of general knowledge about how to interact with people with hearing impairments.
People with hearing disabilities are the most marginalized in accessibility regulations at festivals.
Festival apps often lack clear, direct information for people with hearing impairments.
Event security should be designed to be accessible and understandable to everyone.
Many people with hearing disabilities do not attend festivals due to the lack of accessibility services
Everyone benefits from accessibility measures.
Challenge
How can we improve the experience of people with hearing impairments at music festivals?
Value purpose
Redefining music festivals with inclusive sensory experiences that allow people to enjoy music in a unique and emotional way.
Features
Vibration display
Real-time transcriptions
Improved interaction and participation
Transcription for communication and social connection
Synchronous vibration with live music
Intuitive information architecture
Access to relevant information
Interactive map
Enriching the festival experience
The results
Troye Sivan es un cantante, compositor y actor australiano que ha conquistado el mundo del pop con éxitos como "Youth" y "My My My!". Conocido por su voz única y letras profundas, también es un destacado activista LGBTQ+.
Sevdaliza
Escenario Sónar Park
16:30 17:30
Sevdaliza
Escenario Sónar Park
16:30 17:30
Show de luces
Asistencia auditiva
Intérpretes
STAR
Repertorio
Agregar al calendario
Info
Line Up
Mapa
SensaLive
ticket
Tickets
Next Steps
1. Explore bilateral features
Consider developing new bilateral functionalities that enhance user interaction with vendors and stores at the festival, such as integrating smart glasses or applying the app to new mediums like Apple Watch displays and digital signage.
2. Educational initiatives
Implement strategies to educate festival-goers on how everyone can contribute to and benefit from an inclusive, immersive experience, fostering a more engaged and aware audience.
Expand accessibility options
Introduce additional accessibility features, such as customizable text sizes and color contrast settings, ensuring that the app is usable and enjoyable for all attendees, regardless of their abilities.
4. Enhance social integration
Integrate social features that encourage attendees to connect and share their experiences, such as real-time chat rooms, shared playlists, or collaborative event planning, further enriching the social aspect of the festival.
I learned
We all benefit from accessibility measures.
People do not have a disability, society disables them.
The importance of iterating on features and testing them with real users to ensure the design meets expectations and needs.
Working with a team of designers, taught me how collaboration can significantly improve the final outcome.
